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Friend News
Company-specific announcements, X posts, and blog updates from the portfolio.
Portfolio news
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Pragma16 news itemsSort:
- Product
Friend ships first wave to early users, founder calls it best $1M spent
Avi Schiffmann publicly framed Friend's early rollout and viral marketing investment as 'probably the best $1m I'll ever spend', marking the consumer launch milestone.
- General
Friend runs largest LA tech ad campaign in history
Friend rolled out the largest tech campaign in LA history at $500K, covering 307 billboards, 160 buses, and 500 bus shelters.
- General
Friend runs largest NYC subway ad campaign ever
Friend deployed the largest NYC subway campaign on record with 11,000+ car cards, 1,000+ platform posters, and 130 urban panels across all five boroughs.
- Product
Avi Schiffmann unveils the Friend pendant
Friend launched its always-on AI companion pendant with the slogan 'not imaginary', opening pre-orders.